Web design for estate agents

An independent agent’s website has to win the instruction, not just list the stock. That means valuations, area authority and a brand that beats the corporates on its own high street.

Built for free on this template. £300 a month after three free months, updated by your own AI agent.

Based in London. Working across the UK.

Concept website design for an estate agent: navy and gold premium layout with property grid

ConceptHarlow & Finch · W4 · a sample estate agency website in the style we build

What your customers do before they call

Buyers and tenants find property on the portals. Vendors and landlords choose an agent. Your website exists for the second group: the homeowner deciding who to invite round for a valuation, and the landlord looking for someone who knows their street.

We build estate agency websites around that decision, with valuation funnels, area guides that prove local knowledge and property search that keeps your stock looking sharp.

Row of Victorian terraced houses in West London

Searches this trade competes for

  • estate agents near me
  • sell my house London
  • free property valuation
  • letting agents Islington
  • best estate agents Chiswick
  • how much is my house worth

Every BrandFlame site gets a page written for each of the searches that matter in your area.

What every estate agency website includes

Instant and booked valuation funnels

An instant estimate to capture the curious, and a booked valuation for the serious, both feeding your CRM with the details your valuers need.

Property search with your CRM feed

Listings pulled from your CRM or portal feed, with fast filtering, saved searches and property pages that look better than the portals.

Area guides that prove local authority

Schools, transport, streets, prices and your own sold history for each area, which is what ranks for “estate agents in” searches.

Landlord and vendor pages

Fees, service levels and what happens next, written for landlords and vendors rather than buyers.

Team profiles people actually read

Photos, patches and a line about each negotiator, because vendors instruct people, not logos.

Reviews and sold results

Google reviews and recent sales presented on the pages where vendors compare you with the branch down the road.

Your AI agent knows your patch

New sold price on the street? Tell your agent and the area guide updates. Team changes, fee changes and new landlord services are one message away.

  • Update area guides with sold prices and news
  • Refresh team, fees and landlord services
  • Publish market updates and valuations offers

Four stops from sign-up to a site that updates itself.

  1. Tell us about your business

    Two minutes: your trade, your area, your services and how customers should reach you. No call needed, though you can book one.

  2. We build your site, free

    Your industry’s template is filled with your business and your photos and reviewed by our London team. Your site is usually live within days.

  3. Talk to your AI agent

    Change your prices, add a photo of last week’s job, open a new area, write a seasonal offer. Ask, and the agent updates the site, within a generous monthly allowance.

  4. Three months free, then £300 a month

    One price for everyone, no exceptions, covering the site, hosting, your agent, local search pages and support.

Questions estate agents ask us

Answers specific to your trade. Anything else, just ask.

Can the website pull listings from our CRM?

Yes. We integrate with the common agency CRMs and portal feeds so stock updates automatically, with property pages designed to outshine the portals.

Should we offer an instant online valuation?

Yes, alongside a booked valuation. Instant tools capture homeowners months before they are ready, and a good follow-up sequence turns them into instructions.

How do we compete with the corporates online?

With area authority they cannot fake: guides, sold history, staff who live locally and reviews. Local pages built properly outrank corporate branch pages in their own postcode.

Start your free estate agency site.

Tell us about your business and we will build your site from your industry’s template, free. Three months free, then £300 a month. No exceptions.

What happens next

  1. We read your details and pick the template for your trade.
  2. We build your site for free and send you the link to approve.
  3. You meet your AI agent and start updating your site by asking.

Based in London. Working across the UK.

We aim to reply within one working day.

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